Now that everyone can get access to the Alumni Directory (yeah, you heard me…) I wanted to share a few helpful hints on the best ways to reach out.
- Let them get to know you before asking for something–Many professionals are going to be busy, as well as thinking about their own reputations in their workplace. While they can help you with contacts, advice, and even opportunities, they are putting themselves at risk to do so for someone they don’t know, so let them get to know you before asking for something.
- Consider asking for an informational interview. It is a low-risk and enjoyable way to get to know someone as well as to learn more about an industry and/or employer. Know how to communicate effectively in an email, voicemail, or in person . See this as a professional relationship (versus a social one) and conduct yourself in a professional manner.
- Do your homework before approaching alumni. They will expect you know something about their industry and employer. Utilize the many career research resources available to you.
- Use strategy as you identify who you will contact and clearly communicate your goals. The VP or CEO of an organization may not be the best choice for your objectives. If you are trying to reach a senior executive, think about how you will interact with the “gatekeepers.”
- Target your interactions – No Bulk E-mails – you don’t like them, they don’t like them.
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